Branding

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Feminine Color Palettes Inspo For Your Brand

If you want a feminine color palette that feels fun but is still professional, then you’re in the right place. These color combinations take pink in a fresh direction, giving you 4 different options that you can work with. You’ll love these color palettes if: These colors could generally be perfect for brands like: Let’s […]

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The Most Overlooked (But Crucial) Part of Building An Authentic Brand

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: You know how it goes when you hit the grocery store without a list (especially when you’re hungry). You find yourself wandering the aisles, and before you know it, slowly filling up your cart with random stuff you never planned to

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How the online business space is changing for business owners in 2025

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: Remember when everyone was obsessed with having this perfect, polished presence online? If you’re a solopreneur or small business owner running things mostly online, you probably know exactly what I’m talking about. It showed up in all sorts of ways: Where

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4 Questions I ask myself to avoid oversharing online

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: Building a personal brand online is tricky. There’s this weird pressure to share everything – like if you’re not documenting your entire day for content or sharing personal info you’re not really comfortable with, you’re somehow doing it wrong. I’ve felt

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Is Your Online Business Accidentally Ignoring Introverts?

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: What if the online business space is actually catering mostly to extroverts? It’s not something that jumps out at you right away, but when you take a closer look – from how we’re expected to sell to the way we’re told

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The real reason clients choose one business over another

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: I’ve never heard any of my clients say they want to be ‘better’ than their competitors. They just want to be different, to attract people who align with their values and who they’ll enjoy working with. And that’s what really makes

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Branding on a tight budget? Why starting with Canva might be better

Don’t feel like reading? Listen to the blog post instead: When you’re just starting your business, it’s easy to feel like everything needs to be perfect from day one, especially when it comes to branding. You want to make a great first impression, and it feels like having a polished, custom brand is part of

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Branding 101: How to Look More Legit as a New-ish Entrepreneur

Don’t feel like reading? Listen to the blog post instead: Or continue reading below: Starting a business is exciting, but let’s be honest – it can also be nerve-wracking. One of the biggest challenges? Making your brand look legit when you’re just starting out. It’s easy to feel overwhelmed when you’re wearing all the hats

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How to create an online personal brand without oversharing

Don’t feel like reading? Listen to the blog post instead: Ever feel the pressure to share every little detail of your life just to build your online personal brand? Like if you’re not posting about what you had for breakfast and also simultaneously your deepest insecurities, you’re somehow doing it wrong? It can feel downright

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